BbX was the building partner from design to realization and specialized in architecture, engineering, urban planning, interior design and project management. In 2011 bbX was unfortunately – mainly because of the crisis – declared bankrupt.
Assignment
In the year 2007 we have been asked to develop a distinctive proposition and brand strategy for bbX including a corresponding new (visual) identity.
Result
Based on our deep understanding of team, product and process, Preneurl. could, in a very efficient way, develop a complete concept for corporate identity, website, brochures and ‘pop up marketing’; developed ready-to-use in copy. We have also coached bbX in the use of social media in order to attract new customers.