Dutch Water Dreams (DWD) is the first whitewater course in Europe and is located in Zoetermeer. Here, the wildest watersports dreams come true. Thanks to the Olympic whitewater course and the Wave House, it is possible for a wide audience to experience Rafting, Tubing, Hydrospeed, Bodyboarding and Flowboarding. A unique and unforgettable experience! Assignment DWD […]
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SUBPROJECT: DEVELOPMENT RETAIL VISION AND POLICY Constant changes in consumer trends call for an active and dynamic policy in the retail sector. The influence of the Internet is still increasing and growing competition between shopping areas is a well known issue. Consumers increasingly tend to have higher demands on quality, choice options, pricing, accessibility, parking, […]
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SUBPROJECT: VISION AND STRATEGY ON LIMITATING AND RESOLVING VACANCY LEIDSCHENDAM-CENTRUM In 2004, the restructuring of Leidschendam-Center started. Besides housing, it included the development of a high quality shopping area with shops and restaurants. In the field of retail, the development of the run-up street (Damlaan) was of particular interest next to the construction of new retail […]
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SUBPROJECT: (STRATEGIC) MARKETING COMMUNICATION AND ‘SHOPPING 3.0’ In 2004, the restructuring of Leidschendam-Center started. Besides housing, it included the development of a high quality shopping area with shops and restaurants. In the field of retail, the development of the run-up street (Damlaan) was of particular interest next to the construction of new retail spaces. In […]
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The entrepreneur in question is still working to realize the concept (2013) and doesn’t want to be mentioned for this reason by the full name. Assignment This entrepreneur has asked us to help develop a high-quality Omni channel retail concept for luxury and high quality lingerie and swimwear. Next question was to guide setting up […]
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Zoetermeer, always enterprising, city of ICT and Leisure, a high degree of vitality and a continuous development in all sectors. Between 1962 and 2010, Zoetermeer has grown tenfold in terms of population after which the business grew very quickly as well. A pioneer spirit, warm hospitality and an excellent physical location are the main features […]
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