• “We believe products are great storytellers.” - Preneurl.

    Preneurl. We believe products

  • “My best client is the one who brings out the best in me.” - Preneurl.

    Preneurl. My best client

  • “You want to invent new ideas, not new rules.” - Dan Heath

    Dan Heath

  • “We know retail.” - Preneurl.

    Preneurl. We know retail.

  • “You have to do stuff that average people don’t understand because those are the only good things.” - Andy Warhol

    Andy Warhol


Money Museum

The Money Museum (Geldmuseum) told us about the role money plays in people’s lives. Visitors could take a look at the Golden Mountain, the factory where the coins were made. Besides coins, there were also paintings and other money-related artifacts. Unfortunately the Geldmuseum recently has been closed caused by to little subsidy from the government. […]

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Rolf Sluiter Project Development

Rolf Sluiter Project Development and management was specialized in the development of real estate in historic areas. After more than 15 years the name and activities changed. Assignment Rolf Sluiter Project development has asked us a to develop a real estate concept with commercial spaces (including stores) for a historical village centre in a city […]

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AD News media

The AD is a Dutch national newspaper and the second largest paid newspaper in the Netherlands. The newspaper is published in tabloid format. Assignment Test our strategy around a new product-market combination with booklet in newspaper and an own website with shop and services within www.AD.nl. We have done this by performing a quick scan, […]

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Board of Retail ‘Haaglanden Area’

Board of Retail ‘Haaglanden Area’ (Winkelraad Haaglanden) was an initiative of the Chamber of Commerce and MKB Haaglanden. A group of entrepreneurs, consultants and other experts identified and analyzed trends and developments. Based on these trends and developments they developed a vision and advice how to translate the trends and developments to concepts, both  policy […]

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Avery Dennison

Avery Dennison is a global leader in labels and packaging materials and -solutions. Applications and technologies developed by the company are integrally incorporated into any products that are used in all major markets and industries. Avery Dennison operates in more than 50 countries and employs over 30,000 employees worldwide. Avery Dennison serves customers with insights […]

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Gravestate Real Estate Broker

Gravestate real estate broker distinguishes itself because of the fact that they strongly empathize with their client, the personal situation of the client and their housing needs. Gravestate particularly searches for a balance between rational and emotional arguments between the purchase and sale of their property. Priority is to give the client a good feeling […]

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