Focus areas cover various issues such as innovation, sustainability and regional development.
With a variety of innovative projects and clients Preneurl. delivers an active contribution to the professionalization of the retail sector. We are actively involved in the training and graduation of students. Focus areas cover various issues such as innovation, sustainability and regional development.
Retail is all around us and the retail sector is changing at a very high pace. Preneurl. follows all national and international developments, trends and innovations. By the principle of co-creation we deliver fast and constructive teamwork, the teams consisting of various retail specialists, partners in sub-disciplines and creatives.
To realise this we often organise and facilitate taylor- made innovation sessions where we use our own developed methods and techniques.
Just one example is our 360 degrees (product) concept plan which is used to translate abstract ideas into concrete (product) concepts.
Preneurl. conducts research on sustainability in the broadest sense of the word. The gained insights we present as guest-lecturer for third parties, in the meantime using them of course for our own projects and clients. The knowledge is also represented in our Business Level Model. Here ‘People, Planet, Profit’ plays an important role.